About Us
DSI has over 40 years of experience with 100% focus in the commercial vehicle industry.
DSI is the premier supplier of full-featured business management software specifically designed for suppliers to the commercial vehicle industry, such as medium and heavy-duty truck dealers, trailer dealers, equipment dealers, warehouse distributors, independent repair facilities, and truck up-fitters.
Our mission is not to sell software. Our mission is to help our customers improve their business and quality of life. For more than 40 years, we have helped our customers to improve productivity and increase profitability with solutions designed and built by experts in their industry.
Ben Cramer and Vic Watson have co-owned DSI and served as joint chief executive officers for two decades. They believe strongly in the need to remain close to customers, leading the way as both the software and heavy-duty truck sectors evolve.
Vic’s many years of experience in the heavy-duty truck sector give him a keen awareness of the concerns of customers. In addition to his time with DSI, he worked for 12 years with other trucking industry software providers. He also served in accounting and management roles of a truck dealership, in addition to being a part-owner.
At DSI, he is primarily responsible for supporting existing clients and conducting sales outreach to potential customers.
Ben is in charge of the technical development of DSI products and manages the company headquarters in Arlington, Texas. He supervises DSI’s expert team of software developers, ensuring that the company’s products help 6,000 users across North America to do their jobs efficiently.
Previously, Ben was the Director of Development with Verizon Wireless. He holds an MBA from Pepperdine University.